Linchpin: Are You Indispensable?
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Product Info
- EAN: 9781591843160
- Manufacturer: Portfolio Hardcover
Features
- ISBN13: 9781591843160
- Condition: New
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- Summary: It's a mind-opener
- Comment: This book articulates concepts that I know... but have never thought about in this way. It has opened up my mind to the same concepts in a whole new way.
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- Summary: Linchpin (review en español)
- Comment: Seth Godin es probablemente uno de los autores más longevos y prolíficos en el área del marketing, las empresas y los negocios.
Desde hace más de una década, Godin ha estado sacando un hit tras otro: "Tribes", "Purple cow", "Small is the new big" o "All the marketers are liars".
Hoy, su nuevo trabajo, hereda esta rica tradición y vuelve a situar al calvo entre los top 3 de los ranking.
Linchpin es un libro distinto. En el cual Godin hace un repaso por la historia, explica como funciona la mente humana, la mente de las organizaciones y como el paradigma ha llegado a un borde donde exige un nuevo tipo de personas: Los linchpin, o individuos que a través de su trabajo (o arte) son capaces de generar vínculos o nodos de trabajo.
De la misma forma, Linchpin anuncia el fin de las empresas tal y como las conocemos: Desgastadas, poco atractivas, lúgubres y "chupa vida", las empresas se parecen cada vez más a un castillo embrujado y no al lugar agradable que debiese ser.
Eso hace de este un gran libro: Pareciese como si el mundo de las empresas estuviese contra las cuerdas, enredado, atrapado y congestionado con personas que sólo se comportan como mecanismos intercambiables y prescindibles. Es ahí donde aparece esta casta, justo entre los jefes y empleados. Los linchpin son personas que pueden y quieren entregar mucho más de lo que deben.
Godin plantea que a través del tiempo, las personas hemos sido adoctrinados para escuchar, asentir y obedecer. Desde el colegio nos han pedido que no rompamos los moldes, que entreguemos las tareas sin cuestionarlas y que siempre cumplamos horarios.
Si bien Linchpin no es una formula paso a paso para cambiar nuestra forma de ser y transformarnos en artistas emocionales, Godin hace hincapié en los errores que solemos reiterar y todo el mundo que se empieza a abrir una vez que empezamos a trabajar bajo otro prisma.
Lo que más disfrute del libro es la propiedad que tiene para mantenerse con nosotros. La teoría principal es sencilla de asimilar (quizás no de llevar a la práctica) y la pluma de Godin lleva tanto tiempo trabajando que se ha vuelto amena y con gran ritmo.
"Linchpin" es una lectura recomendada para personas de cualquier ámbito. Imperdible y abordable. No necesitas estar inmerso en ninguna industria en particular para absorber y devorar las hojas del libro.
PEACE OUT
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- Summary: For those craving more humanity in the world of work
- Comment: The world of learning and work has changed, but for the most part we continue to use old solutions to address new challenges. This is the setup for Seth Godin's "Linchpin" which is his plea for us to not be cogs in the machinery anymore.
A linchpin (a worker, learner AND artist) is one who is indispensable within her life network. This could be where you work, where you volunteer, where you go to school or even at home. Those who continue to contribute solely by following the instructions of others are seeing their value decline unforgivably. The world has changed and those who can navigate without a road map are the future leaders.
Moreover, as Godin explains, the linchpin will be an unconditional gift-giver. Giving to others above and beyond what you're paid to do will make your own contributions unique and allow for a human connection that business interactions often seriously lack.
I recommend giving this book as a gift to someone in your life who craves more humanity in their world of work.
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- Summary: Valuable Insight into Yourself
- Comment: Seth Godin has written a ton of good books. Many have been about marketing related topics, more recently he has written on personal and professional development. This book extends some of his previous work in some ways, yet I find it hard to categorize. The book, as of this writing was in the Amazon top 100 in two categories - Job Hunting and Careers and Self-Help/Success. It could also be categorized as a leadership book, a marketing book and more.
In part Seth is trying to describe a shift in the work of the world, how it is valued and what will make you most successful. In part he is convincing you in a quite personal way how remarkable you can be and in part he is giving you suggestions and ideas to help you move in that direction.
His points are made with stories, research and simple examples. He challenges you to think, he asks his readers tough questions.
I particularly like the chapter on Resistance. I feel it is worth the investment in the book in and of itself. I know I will read it again (likely before you read these words).
Seth's writing style is easy and fun to read, and if you are fan you will definitely want to read this book. If you haven't read Seth before (you can always start at his blog), pick this book if the topic and my comments resonate with you. It isn't his shortest book, and depending on your perspective, maybe not his best, but it provides valuable insights and challenge you to think about your career, your talents, your choices and yourself in new ways.
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- Summary: Best case borrow this book from the library
- Comment: I agree with the reviewers that say this is an important topic and the basic topic is good. I just didn't get much from the book. It did little or nothing to either enlighten me or provide a good working solution to achieve this proposed utopian state of being a Linchpin.
Maybe I'm just cynical after reading enough of the pop psychology of the lizard brain, etc. But this book did not inspire or educate me to any degree. But hey all you modern day 'factory workers' beware, you have to be a linchpin or your job will go over seas.
I must admit that Mr. Godin didn't help much when he resorted to quoting Karl Marx to make his case about how to succeed in capitalism.
Either case if you really want to read this book, borrow it from the library (like I did) and read the summary chapters.
I purchase books that provide useful material are timeless classics or I want to read more than once. This book met none of my criteria.